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"Sun Is Up" is a song by Romanian recording artist Inna from her second studio album I Am the Club Rocker and written by Inna's producing trio Play & Win. Internationally, it served as the lead single off the album, but in the United Kingdom it was released as the fifth single from her debut album Hot. It was officially sent to Romanian radio stations on June 29, 2010 where it became her second best-charting single, managing to peak at number-two on the airplay-based Romanian Top 100. Released to critical acclaim, the single became an instant hit throughout Europe, reaching number-one in Bulgaria and the Romandie region of Switzerland while entering the top ten in ten countries, including France, where it peaked at number-two. In the United Kingdom it peaked at number-fifteen, becoming Inna's thirt top-twenty hit and it was also a top five Dance Hit. The single, even though, did not duplicate its success overseas, only reaching the top ten in Mexico and in the US Billboard Hot Dance/Mix Show Airplay, giving Inna her second US top ten dance hit after her number-one single "Hot". According to IFPI, "Sun Is Up" was certified gold in two countries and it has sold over 2 million copies worldwide.
An accompanying music video was shot in Spain and it was directed by Alex Herron. The song was performed live during all of her live appearances, including in her two world tour INNA en Concert and I Am the Club Rocker Tour.
The music video for "Sun Is Up" was shot on August 24, 2010 in Marbella, Spain. It was directed by Alex Herron, who previously worked with Taio Cruz and Kesha ("Dirty Picture") and Basshunter ("Saturday"). A teaser of the video was released on September 27, 2010 that showed Inna on a bed being privately photographed by the photographer of a photo shooting. The official music video finally premiered on September 30, 2010 on Inna's web site. The video's length is 3:18 and it was filmed in HD.
The video begins with Inna walking cross a river in the middle of a forest, dressed-up in green. She then appears before a photo shooting with Tore Frisholm Jr, with all her preparation helping her to get ready. The next scene is with Inna in a jacuzzi bath in a mountaine area, singing bare-naked. Then, Inna is dancing and singing at a party. When the sun sets Inna is at her home, posing around on her bed and being privately photographed by Frisholm. In the last moments, the video turns back to the party scene. In the end, Inna and Frisholm make out in the sunset. The video was viewed over one million times on YouTube in just one week.
As of March 13, 2012, the song has gained over 30,000,000 views worldwide. The music video debuted at number-three in the Romanian TV Airplay Chart, gaining a maximum number of 180 views per week. It had been broadcasted by all the Romanian music TV channels, hitting the top ten of the UTV airplay charts. Releasing the video helped the song to become an airplay hit.
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"Sun Is Up" is a song by Romanian recording artist Inna from her second studio album I Am the Club Rocker and written by Inna's producing trio Play & Win. Internationally, it served as the lead single off the album, but in the United Kingdom it was released as the fifth single from her debut album Hot. It was officially sent to Romanian radio stations on June 29, 2010 where it became her second best-charting single, managing to peak at number-two on the airplay-based Romanian Top 100. Released to critical acclaim, the single became an instant hit throughout Europe, reaching number-one in Bulgaria and the Romandie region of Switzerland while entering the top ten in ten countries, including France, where it peaked at number-two. In the United Kingdom it peaked at number-fifteen, becoming Inna's thirt top-twenty hit and it was also a top five Dance Hit. The single, even though, did not duplicate its success overseas, only reaching the top ten in Mexico and in the US Billboard Hot Dance/Mix Show Airplay, giving Inna her second US top ten dance hit after her number-one single "Hot". According to IFPI, "Sun Is Up" was certified gold in two countries and it has sold over 2 million copies worldwide.
An accompanying music video was shot in Spain and it was directed by Alex Herron. The song was performed live during all of her live appearances, including in her two world tour INNA en Concert and I Am the Club Rocker Tour.
The music video for "Sun Is Up" was shot on August 24, 2010 in Marbella, Spain. It was directed by Alex Herron, who previously worked with Taio Cruz and Kesha ("Dirty Picture") and Basshunter ("Saturday"). A teaser of the video was released on September 27, 2010 that showed Inna on a bed being privately photographed by the photographer of a photo shooting. The official music video finally premiered on September 30, 2010 on Inna's web site. The video's length is 3:18 and it was filmed in HD.
The video begins with Inna walking cross a river in the middle of a forest, dressed-up in green. She then appears before a photo shooting with Tore Frisholm Jr, with all her preparation helping her to get ready. The next scene is with Inna in a jacuzzi bath in a mountaine area, singing bare-naked. Then, Inna is dancing and singing at a party. When the sun sets Inna is at her home, posing around on her bed and being privately photographed by Frisholm. In the last moments, the video turns back to the party scene. In the end, Inna and Frisholm make out in the sunset. The video was viewed over one million times on YouTube in just one week.
As of March 13, 2012, the song has gained over 30,000,000 views worldwide. The music video debuted at number-three in the Romanian TV Airplay Chart, gaining a maximum number of 180 views per week. It had been broadcasted by all the Romanian music TV channels, hitting the top ten of the UTV airplay charts. Releasing the video helped the song to become an airplay hit.
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