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"Who's Laughing Now" is a song by English singer-songwriter Jessie J from her debut studio album, Who You Are. The song was written by Jessie J, Astasio, Pebworth, Shave - collectively known as The Invisible Men, Peter Ighile, Kyle Abrahams and Talay Riley, and it was produced by The Invisible Men and Parker & James. It refers to people who have put down or bullied Jessie J and how she is living her life as a famous R&B star. The song was released as the fourth UK single of the album on 21 August 2011.
The music video directed by Emil Nava was released on 10 August 2011 and it features actress (Adrianna Bertola) playing a young Jessie J who overcomes school bullies, while Jessie J plays a teacher, caretaker and dinner lady. The video ends with young Jessie standing up to the bullies by emptying a fire extinguisher on them. Speaking of the track, she said: "Music is about making a change but also being able to laugh at yourself. I think this song tells a story a lot of people have been through and I hope it will raise awareness to the serious issue of bullying." The video was filmed at King's College School in Wimbledon. Jessie gives a brief middle finger toward the end of the video. There was also a period of time where it was set at forest school.
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