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The first single from Gray's fifth studio album The Sellout, "Beauty in the World," is featured in the final sequence of the series finale, Hello Goodbye, of the ABC television series, Ugly Betty. "Beauty in the World" is also used as the theme in multiple videos created by Microsoft to promote Internet Explorer 9. Both singles released from the album ("Beauty in the World" and "Lately") are Top 10 hits on the U.S. Billboard Hot Dance Club Songs chart. On 16 February 2012 to participate in the Sanremo Festival as a guest, performing alongside Gigi D'Alessio and Loredana Berte with the song At least you in the universe, in the English version entitled Flame. Upon its release, The Sellout received generally mixed reviews from most music critics. Metacritic gave it an average score of 57, based on 15 reviews; Andy Gill of The Independent gave it 3 out of 5 stars; while Allmusic writer John Bush shared a similar sentiment and panned Gray's songwriting. However, The Boston Globe's James Reed commended its production and Jeremy Allen of NME gave the album a 7/10 rating.
User Album Review
Although the success of breakthrough single I Try has never been that heavy of an albatross around Macy Gray's neck to brand her with the dreaded one-hit wonder stamp, it's nonetheless something she's yet to match. The promise has always been there, just never fully realised to the same extent. Fifth studio album The Sellout, however, carries with it an optimistic twinkle that suggests such a return to form could be dangerously close.
Her last outing, 2007's Big, saw Midas-du-jour will.i.am at the helm, but its blockbuster production credits and collaborators failed to translate into much else. So it's perhaps unsurprising that The Sellout, executive-produced by Gray herself, takes a simpler, more modest approach – one that it benefits from hugely.
Where top-money pairings graced Big to little effect, the line-up of guests here is an odd one, including Velvet Revolver on the petrol pop of Kissed It, and even Bobby Brown on the endearingly cheesy Real Love, with its knowingly-goofy couplets ("Baby I would kiss you / Even if you had the flu") only adding to its charm. But vitally, Gray is very much the star of the show.
It's gloriously unpretentious stuff, steadfastly refusing to even acknowledge the existence of any kind of bandwagons or buzz-mongers. And yet, she's by no means playing it safe either – while it's very much an easy listen, it's far from pedestrian. It’s got soul, certainly, but it’s frisky, joyful and carefree. In fact, the conscious uncoolness of The Sellout is one of its key quirks.
Much has been made – often unfairly – of Gray's awkwardness and lack of convention. But after several stabs at clumsy conformity, it finally feels like it's something she's embracing, and that's massively evident here. The Sellout boasts a perfect, accessible sound bed for the distinctive vocals of a distinctive artist, and had it immediately followed her 1999 debut On How Life Is, it's likely Macy Gray's career trajectory would have travelled a strikingly different angle.
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