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"Sweet Harmony" is a song by British band the Beloved, released on 11 January 1993 as the first and lead single from their second studio album, Conscience (1993). It remains the band's biggest hit, peaking at number eight in the UK and becoming a club staple. The single was followed by a much talked about music video consisting of the band's singer nude and surrounded by nude women in a heaven-like setting. The video was based on the record sleeve on the Jimi Hendrix album Electric Ladyland from 1968.

"Sweet Harmony" was also included on the band's compilation albums, Single File in 1997, The Sun Rising in 2005 and Sweet Harmony: The Very Best Of The Beloved in 2011.

"Sweet Harmony" was written and produced by founder member of the Beloved and singer Jon Marsh and his wife, Helena Marsh. It was also the first single after the departure of Steve Waddington and was recorded at Sarm West Studios in London. It was used to promote the second season of the American soap opera Melrose Place in several European countries. The single was released on 11 January 1993. It peaked at number three in Austria, number six in Germany and Switzerland, number seven in Greece, and number eight in the United Kingdom. In the latter, it peaked in its second week at the UK Singles Chart, on 24 January 1993. It stayed at that position for two weeks. The song was also a top-20 hit in Denmark, France, Ireland, Italy and Sweden. On the Eurochart Hot 100, "Sweet Harmony" reached number 20. Outside Europe, it was a top-10 hit in Israel and peaked at number 23 on the Billboard Dance Club Songs chart in the United States.

The music video was directed by Big TV. It consisted of a nude and seated Jon Marsh surrounded by nude women - including Tess Daly - lipsynching the lyrics. It is based on the record sleeve on Jimi Hendrix' 1968 album Electric Ladyland, which was taken by photographer David Montgomery. Clouds, fog, and white-out effects were used to create a high contrast, while the participants used their arms, legs and hair to cover themselves. In an interview, Marsh said that the video was "not intended to be sexual" and was "as asexual as you can get". The video is supposed to represent unity between humans. It was nominated for the International Viewer's Choice Award for MTV Europe at MTV Europe Music Awards in 1993.

This music video was later spoofed in 1998 by rapper John Forté in the song "Ninety Nine (Flash the Message)" from the album Poly Sci in which the same scenes with nude women is featured, except they have chainsaws.


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Synthpop

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