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Track Description
"Loyalty" (stylized as "LOYALTY.") is a song by American rapper Kendrick Lamar. It is the sixth track from his fourth studio album Damn, released on April 14, 2017 and was later sent to urban and rhythmic radio June 20, 2017 as the third single from the album. The song features Barbadian singer Rihanna on vocals and was written by Lamar, DJ Dahi, Sounwave, and Terrace Martin.

Complex calls it a "standout track" and one of Damn's most "radio-friendly cuts". The Fader writer Jason Parham calls "Loyalty", "anxious, berserk, and beautifully intransigent in own right" and "equal parts pop, funk, and brooding rap hymnal". Frank Guan of Vulture enjoyed the song, especially Rihanna's part, saying "though only eight bars, Rihanna's sung rap is as fluent as it is brief, a swift and casual tour of her accomplishments." Rap-Up.com called the song a "standout track that allows Kung Fu Kenny and Bad Gal RiRi to address allegiance from a variety of angles."

The song samples "24K Magic" produced by Shampoo Press & Curl and The Stereotypes, and performed by American singer Bruno Mars. Additionally, it features interpolations of "Shimmy Shimmy Ya" by Ol' Dirty Bastard and "Get Your Mind Right Mami" by Jay Z.

The music video for the song was released to Lamar's Vevo channel on YouTube on July 28, 2017. It was directed by Dave Meyers and The Little Homies and includes an appearance from featured artist Rihanna.


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Genre

Hip-Hop

Mood
Gritty

Style
Urban/R&B

Theme
...

Music Video
Youtube (73 million views)
1,045,297 63,984 (6%)
52,699 Youtube comments

Video Director
None

Video Production Company
None


Video
Watch on Youtube

Music Video Screenshots

Status
unlocked



Data Complete
60%