"Attention Attention" is the sixth studio album by American rock band Shinedown. It was released on May 4, 2018 on the Atlantic label.
Attention Attention is a concept album. It follows an individual’s journey through life’s mental and physical battles. The reality of coming to terms with yourself and what is going on in life. What makes it so personal is that the stories being told are Shinedown’s, the highs, the lows and everything in between. Mentally, this album is set to be a heavy listen.
Attention Attention takes you on a journey, hard to listen to at times. The realisation of mental illnesses, the demons we all face in life and how we deal with them. BRILLIANT is the end of that journey and closes it in a mass of beauty. Each track is powerful in its own sense but this one really stands out. This is the bands light at the end of the tunnel. It is proof from a personal perspective that the hardships in life do end, you must fight for it. It is an inspiring song and one that will make stadiums echo with fans singing along to each word.
As a concept, SHINEDOWN have released their best album to date. It is brave to put yourself out on show for the world to see, not many people feel confident in telling their stories. What they have done is shown that it’s okay to speak up and come to terms with what is going on. It’s the heaviest album mentally that the band have put forward and their evolution has gone to the next level. ATTENTION ATTENTION is incredible, raw and strong with very minor flaws.
Reviewed by Jessica Howkins for distortedsoundmag.com.